Joel is a 45+ year sales and marketing veteran that is a former advertising agency owner, food marketing company owner, commercial furniture sales director and founder of Trinity Library Resources.  He began his career in library furniture design, sales and installations in 2000.  In addition, Joel was formerly President and CEO of a publicly-traded company, has received over 75 awards for advertising creative excellence including a Radio CLEO and developed and marketed over 85 different food products.  He has also been involved in the design and installation of over 150 library projects in Texas.  Joel is responsible for all sales management, design management and installation supervision.


Joel is a graduate of the University of Texas at Austin where he was also a member of the UT Baseball team.  He continues to play baseball as a member of numerous Senior Men’s Baseball World Series Championship teams.


415 N. Guadalupe St. #262

San Marcos, Texas





Trinity Library Resources-San Antonio
2010 to present

Texas Region Sales & Marketing Manager
The Buckstaff Company-Oshkosh, WI
2007 to 2011

Education and Library Sales Manager
OfficeSource, Ltd.-San Antonio
2000 to 2007

President, CEO
TexStar Foods-San Antonio
1995 to 2000

Vice President Sales and Marketing
Promised Land Foods-San Antonio
1992 to 1995

MorleyAguillard Advertising and Marketing-San Antonio
1986 to 1995

President, CEO
Hill County Meats-San Antonio
1986 to 1988

Bisch & Morley Advertising
1983 to 1986